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A penalty from Google means your search engine ranking will be affected.  Stay on Googles good side.  Its content relevant to your business.  If you write a post on something that doesnt pertain you might entice an audience but maybe not the right audience to your website. Publish Unique Content Some business owners fall prey to having market advertising company or a service to write and post content.  While thats fine, do your research to guarantee the content you're getting is not also published on another site.  A simple way to check this is to run a search of this very first paragraph of any content that you purchase from a writer or company. Check out this post on how best to write content if you arent able to outsource your own blog posts.    Write Regularly A frequent scenario is that business owners start writing and then cease after a short time period.  Maintain an editorial calendar and stick to a schedule for blogging. Its important to recognize that there's essentially no limit to the quantity of blogging you do Even though you ought to aim to blog as a minimum.  A site that hasnt may lead individuals that encounter that the business to be believed by it is inactive also. You can become the thought leader in your business if you write about something enough in your blog.  Not every site article needs to be award-worthy while thought leadership is vital.  Listed below are 130 ideas business blog topics that you can use all year long.    Break Up the Text No one likes to see a block of text.

 

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If your blog article is a list of hints or must-dos, title your article so.  Stumbling upon a blog post with 7 business blogging best practices introduced in a numbered list is more attractive to readers than a very long post with seemingly no organization.  Readers can bully into not spending their time reading your post. Reduce bounce rate by breaking up blog articles.    Use Images text to divide would be by adding pictures in blog articles.  Pictures and keep viewers interested and graphics are appealing.  Returning to the example in the very first stage, if youre writing a post and youre using key words that are targeted for this include pictures of the award in the post!  Post images of the award ceremony or even a party to celebrate the winners. Instead of not including any picture at 22, if you dont have any images to add, use a stock photograph.  Keep in mind that correctly tagging your images can help to boost the SEO of this blog article to.   Images have the capacity to position within an image search on Google.  Learn more here.   Establish Dont expect blog success overnight.  Results will take time.  Business blogs will help convert visitors into leads immediately because they allow a business owner to show off their knowledge and expertise. This doesnt imply working for you or that blogging isnt right.   Follow these methods for your blog and you need to see results!  For more help getting started with business blogging, then download our free guide under: This post was published July 29, 2015 and updated July 6, 2018.

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If you use blogging to market your company, you know that writing good blog articles is half the battle.  Understanding how to name them, share them and when to post them may make all the difference in whether your blogs get commented read and ignored.  The Colossal Content Marketing Report recently analyzed 1.16 million posts from 4,618 sites by publishers such as content marketers, people and media firms. When Should You Post In case youre posting on weekdays, for example 87% of those blog articles in the analysis, you may want to rethink your strategy.  Blogs posted on weekends really got social shares.  Saturdays were the very best day for sharing: Even though only 6.3percent of articles in the analysis were published on Saturdays, these articles got 18 percent of all social shares. To 6 Eastern time), many involvement with and societal sharing of posts happened after hoursfrom 9 p.m. to midnight Eastern, with a major spike in 10 to 11 p.m. Takeaway: Attempt scheduling some posts for weekends and/or sharing posts on social websites afterwards at night rather than during business hours. Social sharing dropped drastically, once post names went past 60 characters, nevertheless.  Should you ask a question in your blog post names research says Yeswhile 95 percent of blog article names didnt include a question mark, people that did received almost twice as many shares as the typical.  Keep in mind, though, that articles with a couple of question marks had the least amount of shares. Takeaway: If you name blog articles, start looking for a middle ground.  Dont go overboard, although questions spark curiosity.  using exclamation points, and capitalize like a teenaged woman.  

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Want more tips to market your business Register for the Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you comment on our many posts, to ask questions about online marketing, get to know other small business owners and get exceptional offers from our spouses on business services. Word Press has been around for a little while and is a CMS effective at constructing just about any type of Website you'd want.  With that said, Word Press started as a platform.  You can observe a lot of its early influences exist, although the CMS has increased a huge amount since its inception. Theyre typically just a part of the Word Press site as complete while sites are often contained by Word Press websites.  Blogs are additional on so frequently they are almost considered an afterthought when it is time to set them in.  While we suggest a site for most sites, we need to caution folks about using blogs or slapping them hastily. Below, we examine some standards and tips to make sure that your Word Press site is a source which people actually want to see.  If youre likely to read the whole article based on its ease of reading readability Determines Retention If you take a look at a blog post, you can tell. We dont if that stay on these pages for more than a few paragraphs unless that articles is completely amazing!  When putting together your site, its isnt fighting with your layout.  Below are few strategies to keep your blog legibility Use bigger fonts for website text.