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One tag should link to a variety of topics and key words which you have posted about and you should assign no more than three tags to one post.  Be certain that the tags that you choose are not persistent of one another and varied as this may actually hurt your search engine optimization efforts. Link Internally and Externally If appropriate, including links and external links throughout your article is a great practice. Along with helping readers find what theyre looking for and reviving a number of your articles , internal linking allows you to underline the validity of your website.  You can link to your web pages or into some other blog posts.   Shorten Your Blog URL Website URLs are among the items that search engines crawl since its touch point for those engines to inform what your page is all about.  For this reason, its readable and to prevent a mess of figures and numbers that provide no context to the reader or into search engines.

 

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Below is a cheat sheet that divides down the anatomy of a URL; it shows the best way to structure them and where to place keywords.  Keep in mind your URL does not have to be an immediate pick from the webpage title.  Utilizing URLs is a practice since they're easier for readers and search engines to comprehend. With all these blogging best practices in mind, you'll be on the ideal track to building a blog strategy and producing high-quality articles to your readers. When it comes to rank number one in Google search results, which do you think is more important Technical SEOthings like getting meta tags, alt descriptions, and going text right or Writing really really really very handy content From my experience, its a mix of both, but more notably B: Composing really really really really useful content.

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From what Ive learned SEO gets you so far.  To achieve the top and stay there, an guide has to be helpful to the reader.  The largest reason for this is because it contrasts with Googles number one need to rank the best content. Here are six of those practices Ive used to assist my blog articles ranking at the top of Googles search results, to help you out.  By the end of this article, youll have a playbook.    The fantastic Word Length If you Google Perfect word length for a blog article youll encounter this commonly used chart in the Serp IQ research: a lot of men and women use this graph to warrant writing really very long posts. From my experience, a 200-word manual that is super-useful will outrank a helpful manual of 2,000 words any day.  But my rule of thumb would be to target 1,500 words.  And while I only said there's no perfect span, I follow this rule since it compels me to consider all angles of the topic Im writing about.

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  Why Short, Concise Paragraphs Do Well People dont read things on the Internet anymore. They scan.  In fact, research finds that youre blessed if more people read over 20 percent of what youve written. Consequently, if you want to keep people youve got to break your writing down into brief paragraphs. They seem like function.  People frighten off.  They leave your website if you scare off people.  And if they leave your website, thats an indicator to Google that your article isnt quite beneficial.  And when its not helpful, you begin to fall in rankings.  

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The first headline gets the answer to the problem within it.  How can you fry an egg Use cooking spray.  Theres no hook. Theres no reason to keep reading the report.  Curiosity is created by the second headline.  You dont understand what is going to create an egg easier to unsubscribe if you don't continue reading. And if they stay on your own page longer, thats an indicator to Google that youve got great content.  Therefore, after youve written your article, go back and search for opportunities to make hooks.  Should you require help with your pins and headlines, one resource I turn to time and time again is that this free guide on how best to compose Magnetic Headlines. A research conducted by Florida State University found that list-making eliminates the cognitive effects of unfulfilled goals. Participants in the study were much more likely to reach goals if they generated lists than people who did not.

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A Featured Snippet is simply an answer to a search outcome that Google chooses out of an articleand most often its in the kind of a listing.  In the example above, Google shows lots of measures on the best way to plan an occasion right within its own results.  The motive Featured Snippets are so precious is that if your post is the one Google picks to attribute, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots articles, as theyve increased both our ranks and our visitors.  If you would like to obtain a Featured Snippet, theres some speculation about how Google chooses them, but normally when I write a blog post, I attempt to include lists or steps as frequently as possible.   The Types of Pictures That Work Best Take a look at these two images.   Its not that the image of rocks isnt appealing, but its that were really hardwired to like images of people improved.

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Since I started using images of people in my blog posts, Ive noticed they get shared a whole lot more, which is another variable Google considers in its positions.  Its a small change that makes a significant difference.    Why Your Articles Must be Evergreen Have you ever clicked on an article from a Google search result only to find the content obsolete When I encounter obsolete articles, I click the back button and try another outcome. Thats why if I need something to rank highly, I try to make whats called evergreen contentcontent that remains relevant during a lengthy period of time.  This implies I avoid writing about matters which include time-based info or fads.  Some of Wild Apricots evergreen content has been in the top of Googles search results for ages. Ive put everything Ive learned to a simple playbook that covers how to write and technically optimize articles for Googles search results that anybody can use, no matter the size of your organization. If youd like my entire playbook on nonprofit SEO, it is possible to observe my free webinar The Way to Boost Your Organization by Getting Lots and a lot of Traffic to Your Website.